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AI Proeflokaal
For business

Generative AI for SMEs: start applying it today

For SME teams who want to work smarter: learn to apply generative AI immediately for faster output, better quality and less hassle.

What you'll learn

  • AI fundamentals

    The foundations of AI and machine learning, explained clearly.

  • Identifying opportunities

    Where AI can add concrete value in your company.

  • Tools & techniques

    Overview of the most popular AI tools and when to use each.

  • Prompt engineering

    Effective prompts for repeatable, quality output.

Programme

A day in detail — no surprises.

Half day (3.5–4 hours)
# Time Module Content
1 00:00–00:20 Start and goals Gather use cases, define success criteria.
2 00:20–00:55 GenAI basics What it is and isn't, examples, pitfalls.
3 00:55–01:40 Prompt building blocks Role, task, context, constraints, 3 exercises.
— 01:40–01:55 Break
4 01:55–02:45 Context in prompts Context blocks, audience, tone of voice.
5 02:45–03:25 Building templates 2–3 personal templates, peer review.
6 03:25–03:50 Wrap-up Prompt library, team rules, next steps.
Full day (6–7 hours)
# Time Module Content
1 09:00–09:30 Start and baseline Per-team level check.
2 09:30–10:30 Prompting Building blocks and practice rounds.
— 10:30–10:45 Break
3 10:45–12:00 Context engineering Sources, style, reusable structures.
— 12:00–12:45 Lunch
4 12:45–13:45 Prompt patterns Iteration, few-shot, quality check.
— 13:45–14:00 Break
5 14:00–15:00 Reliability & risks Hallucinations, fact-checking, privacy.
6 15:00–16:00 Your toolkit Finish 3–5 templates, adoption plan.
7 16:00–16:30 Demos & wrap-up Team demo, evaluation.

Who it's for

  • SME teams
  • Office workers

About the trainer

Wiemer Kuik

Trainer & advisor, AI transformation

Over 40 years of business experience focused on integrating business and IT transformation. Specialties: business transformation, change management, IT governance, stakeholder training, transformation management and presentation coaching.

LinkedIn

Participant experiences

We started applying concrete AI solutions to our processes right after the workshop.
Tom Vermeer — Operations Manager, MKB
Finally a session that doesn't get stuck on tools, but genuinely looks at business value.
Anouk Peters — Managing Director, MKB
Our employees now understand where AI does and doesn't add value.
Rik Bos — IT Manager, Logistics
The translation to our daily practice was strong and immediately usable.
Daan Smit — Process Manager, MKB Groep
It helped us see AI not as hype but as a strategic tool.
Laura de Jong — Director, Advies

Not sure about the fit?

Book an intake — we'll spend 30 minutes on your goals and give you honest advice.

Book an intake